Elevate Security’s president & co-founder recognized for her creative approach applying predictive analytics & innovation to the biggest problem in cybersecurity.
We are proud to announce that our president & co-founder Masha Sedova has been recognized by Fast Company as one of the Most Creative People in Business. The Fast Company list recognizes individuals who, through innovative thinking and bold action, have made an impact in their industry and beyond.
Masha is an award-winning workforce security expert, speaker, and trainer focused on helping to secure organizations. She helps security leaders in enterprises predict, prevent, and proactively address security risks at an individual level to keep their companies safe from cyberthreats. Prior to helping establish the company, Masha was a security executive at Salesforce where she built and led the Security Engagement team focused on improving security practices by employees, partners, and customers. In addition, Masha has been a member of the Board of Directors for the National Cyber Security Alliance and a regular presenter at conferences such as Black Hat, RSAC, ISSA, Enigma, and SANS.
To book Masha as a speaker or tap her opinion as an expert, visit her speaker page.
In her role at Elevate, Masha helps organizations like Equifax, One Main Financial, and other global entities battle real threats related to ransomware, account takeover, and data loss by using data science and predictive analytics to mitigate risk.
When asked why this creative, new approach was so effective, Masha explains, “With nearly two-thirds of data breaches tied to human risk, we sought to truly understand the root cause – human error, which has been considered one of cybersecurity’s longest unsolved problems. Once the data revealed that critical detail, it became immediately clear that a new approach was required. That’s when we began to develop our data-driven predictive analytics approach.”
With Elevate Security, organizations can avoid the one-size-fits-all programs that check the box for compliance and audit purposes but aren’t doing a good job at actually reducing risk. That, plus our Proactive Playbooks, means that organizations can now get in front of the problem instead of just reacting.
To learn more about how Masha’s work is changing the landscape of cybersecurity, join Elevate’s upcoming webcast: Creative Cybersecurity.
Read Elevate Security’s press release on Masha receiving this honor.
Webcast: “Creative Cybersecurity”
Thursday, August 19th at 9am PT / Noon ET