
12th Annual List Honors a Diverse Group with First-time Accomplishments in Their Field
Berkeley, Calif., August 10, 2021 — Elevate Security, an innovator in predictive analytics and attack surface management, today announced that president and cofounder Masha Sedova has been recognized by Fast Company on its list of the Most Creative People in Business. The 12th annual list honors an influential and diverse group of leaders from a vast range of global industries including technology, science, design, entertainment, healthcare, media, government, nonprofit, sports, and food.
The Most Creative People in Business list recognizes individuals who, through innovative thinking and bold action, have made an impact in their industry and beyond. These engineers, executives, filmmakers, activists, designers, research scientists, and founders, among others, have done something within their field that’s never been done before, during one of the most contentious and erratic times in history.
Masha Sedova is an award-winning cybersecurity expert, speaker, and trainer focused on helping companies transform their workforce from a security risk into a key element of cyberdefense. She is the co-founder of Elevate Security delivering a first-of-its-kind platform that enables organizations to identify organizational risk, predict future incidents, and proactively defend their workforce while ensuring a productive business. Before Elevate, Masha was a security executive at Salesforce where she built and led the human risk team. In addition, she has been a member of the board of directors for the National Cyber Security Alliance and a regular presenter at conferences such as Blackhat, RSA, OWASP, and SANS.
To learn more about how Masha’s work is changing the landscape of cybersecurity, join Elevate’s upcoming webcast: Creative Cybersecurity.
Fast Company editors and writers spent a year researching candidates for the list, scouting every business sector including technology, medicine, engineering, marketing, entertainment, design, and social good. The people selected have all accomplished something truly innovative within the past 12 months or so, and they’re also discoveries—no one on this list has ever been profiled in the pages of Fast Company before. Together, they represent the future of business.
“This list has always recognized people across genres who aim to make a difference through the power of creativity,” says Stephanie Mehta, editor-in-chief of Fast Company. “But this year is even more exciting as these individuals’ transcendent strides were made amid the most trying time in our lifetime. The Most Creative People are an inspiration for us all.”
See the complete list of Most Creative People in Business or read the September issue of Fast Company online now or at newsstands on August 17th. Join the social media conversation using #FCMostCreative.
Introduced in 2009, the Most Creative People list was quickly established as one of Fast Company’s most esteemed franchises. Each year, the magazine’s editors present an all-new list of people chosen according to a proprietary methodology.
ABOUT FAST COMPANY
Fast Company is the world’s leading progressive business media brand, with a unique editorial focus on innovation in technology, ethical economics, leadership, and design. Written for, by, and about the most progressive business leaders, Fast Company and fastcompany.com inspire readers and users to think beyond traditional boundaries, lead conversations, and create the future of business. Headquartered in New York City, Fast Company is published by Mansueto Ventures, along with its sister publication Inc. Stephanie Mehta is editor-in-chief.